Hilton Grand Vacations
Hilton Grand Vacations wanted to up level their current luggage tags and provide additional benefits for their VIP customers.

Introduction
Hilton Grand Vacations, a globally recognized brand known for exceptional customer experiences, wanted to elevate their existing luggage tags for VIP customers. Their goal was to provide a more premium, useful gift that added real value while maintaining cost efficiency.
Our Solution
ReturnMe provided an upgraded solution at nearly the same cost as their existing tags, adding a powerful lost-and-found recovery service. Combined with stunning full-color, photo-quality printing and premium packaging, Hilton was able to significantly enhance their offering without increasing budget.
Benefits
Full-color, photo-quality logo decoration
Custom branded packaging with premium presentation
Built-in global lost-and-found recovery service
Flat, lightweight design for easy and cost-effective shipping
Enhanced customer experience with added peace of mind
High perceived value at no additional cost
Result
Hilton Grand Vacations initially launched a trial with a few thousand units and quickly saw exceptional feedback and activation rates. This led to a larger order of 30,000 units and additional reorders across divisions. Customers actively used the tags during travel, and within the first three months, over a dozen lost luggage items were successfully recovered. The campaign not only improved customer satisfaction but also reinforced Hilton’s commitment to delivering thoughtful, high-value experiences.

Conclusion
By switching to ReturnMe, Hilton Grand Vacations transformed a standard promotional item into a powerful value-added experience. The combination of premium design, global recovery service, and real-world results created lasting impact for customers and strengthened brand loyalty—proving that the right promotional product can go far beyond expectations.